Designing Gamification and Persuasive Systems: A Systematic Literature Review
Abstract
Gamification design has been an important issue for practitioners and researchers since the beginning of research on gamification. With the increasing divergence of gamification in diverse areas, various design principles have been proposed. Yet, existing reviews focus on the synthesis of scientific knowledge about the design process and specific design elements, neglecting the importance of guidelines and principles to make appropriate design choices in order to achieve the desired outcomes. Therefore, this systematic review identifies, analyzes, and categorizes 30 articles that propose design guidelines for gamification and persuasive systems from various application contexts to provide scholars and practitioners with an overview in designing gamified interventions. More than 60 different principles have been identified, which can be divided into user-oriented principles to achieve the intended behavior, system-oriented principles to ensure a hedonic user experience, and context principles. Since the results are primarily conceptual, further research is invited to investigate the effectiveness of different principles based on the context of application to further refine the recommendations for specific use cases of gamification.
Authors:
Jeanine Krath, Harald F.O. von Korflesch
Date:
2021
Type:
Conference Paper
Conference:
5th International GamiFIN Conference
Krath, J., & von Korflesch, H. F. O. (2021). Designing gamification and persuasive systems: a systematic literature review. 5th International GamiFIN Conference, 100–109.
Krath, Jeanine, and Harald F. O. von Korflesch. “Designing Gamification and Persuasive Systems: A Systematic Literature Review.” 5th International GamiFIN Conference, CEUR Workshop Proceedings, 2021, pp. 100–109.
Krath, J. and H.F.O. von Korflesch. 2021. “Designing Gamification and Persuasive Systems: A Systematic Literature Review.” In 5th International GamiFIN Conference, 100–109. CEUR Workshop Proceedings.
J. Krath and H. F. O. von Korflesch, “Designing gamification and persuasive systems: a systematic literature review,” in 5th International GamiFIN Conference, 2021, pp. 100–109.
@inproceedings{Krath2021,
author = {Krath, Jeanine and von Korflesch, Harald F.O.},
booktitle = {5th International GamiFIN Conference},
pages = {100--109},
publisher = {CEUR Workshop Proceedings},
title = {{Designing gamification and persuasive systems: a systematic literature review}},
year = {2021}
}
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