Gamification for Sustainable Employee Behavior

Abstract

Under the urgency of supporting the transition to sustainability among all societal actors, including small and medium-sized enterprises (SMEs), the pivotal role of individual environmentally friendly behavior has been emphasized. While gamification has proven to be a promising means of motivating people and encouraging behavioral change, its application to the context of pro-environmental behavior in the workplace is still in its infancy. This thesis aims to investigate how gamification interventions need to be designed to encourage employees to engage in sustainability, and whether gamification leads to measurable reductions in corporate emissions. By applying design science research methodology, theoretical and empirical research iteratively generate knowledge about this novel field of application and lead to a theoretically grounded gamification design and evaluation, aiming to demonstrate the revolutionary potential of gamification for sustainability in SMEs.

Author:

Jeanine Krath

Date:

2021

Type:

Conference Paper

Conference:

2021 Annual Symposium on Computer-Human Interaction in Play (CHI PLAY '21)

 

Krath, J. (2021). Gamification for Sustainable Employee Behavior. Extended Abstracts of the 2021 Annual Symposium on Computer-Human Interaction in Play, 411–414. https://doi.org/10.1145/3450337.3483523

Krath, Jeanine. “Gamification for Sustainable Employee Behavior.” Extended Abstracts of the 2021 Annual Symposium on Computer-Human Interaction in Play, ACM, 2021, pp. 411–14, doi:10.1145/3450337.3483523.

Krath, J. 2021. “Gamification for Sustainable Employee Behavior.” In Extended Abstracts of the 2021 Annual Symposium on Computer-Human Interaction in Play, 411–14. New York, NY, USA: ACM. https://doi.org/10.1145/3450337.3483523.

J. Krath, “Gamification for Sustainable Employee Behavior,” in Extended Abstracts of the 2021 Annual Symposium on Computer-Human Interaction in Play, Oct. 2021, pp. 411–414, doi: 10.1145/3450337.3483523.

@inproceedings{Krath2021,
address = {New York, NY, USA},
author = {Krath, Jeanine},
booktitle = {Extended Abstracts of the 2021 Annual Symposium on Computer-Human Interaction in Play},
doi = {10.1145/3450337.3483523},
keywords = {2021,Design,Gamification,Organizational Behavior,Sustainability,acm reference format,behavior,design,ex-,gamification,gamification for sustainable employee,jeanine,krath,organizational behavior,sustainability},
month = {oct},
pages = {411--414},
publisher = {ACM},
title = {{Gamification for Sustainable Employee Behavior}},
url = {https://dl.acm.org/doi/10.1145/3450337.3483523},
year = {2021}
}
en_USEnglish